The Future Thief | Logo design

The Future Thief is a trend forecasting company run by a globally experienced futurist, assisting businesses in achieving future relevance and success.

modern
memorable
quirky

Mind map.

Rough sketches are where I attempt to solidify ideas before translating them into vector versions.

Initial vector variants of the icon.

In the end, we decided to move forward with the fourth variant from the initial vector logo explorations. It stood out to us as the most legible and eye-catching option.

The combination of red and pink not only created a pleasing mix of colors but also perfectly reflected the client's personality – fiery and decisive, yet simultaneously caring.